Testimonials and Reviews: Are they really that important?

Are testimonials and reviews really that important to pay attention to? Let’s be honest… we are all somewhat skeptical. We tend to not believe everything we are told, especially from advertising agencies. So, what’s the deal?

Let me flip the question. Do you believe your friends? Family? Coworkers? If your friend told you there was […]

October 18th, 2018|Uncategorized|Comments Off on Testimonials and Reviews: Are they really that important?

Leading Restauranteurs Seal the Deal on a New Location

POCONO MANOR, PA, October 15, 2018 — Michael and Diane Tepedino lead an innovative, young, energetic, and thriving team based out of the Poconos; TEPSBEST Restaurant Group. TEPSBEST restaurants currently include both Trackside Station Grill & Bar and GARLÍC Prime Steak & Seafood, and is expanding to new markets. With their team of specialists […]

October 15th, 2018|Uncategorized|Comments Off on Leading Restauranteurs Seal the Deal on a New Location

Getting Started on SEO and SERPS

We recently discussed how the terms used in digital marketing can sound intimidating. Now that the lingo has been demystified, it is time to focus on the task ahead. Starting the Search Engine Optimization, SEO, process through keyword analysis.

Keyword analysis is the starting point of any SEO campaign. This is where you begin to […]

September 18th, 2018|Uncategorized|Comments Off on Getting Started on SEO and SERPS

Do you really need to worry about SEO?

With terms like SEO, SERPS, PPC, conversion tracking, traffic flow and other technical jargon, the business web landscape can be intimidating. With the Internet being so accessible, most people turn to search engines to help them navigate through their day. This has made it necessary for businesses of all sizes and types to embrace […]

September 17th, 2018|Uncategorized|Comments Off on Do you really need to worry about SEO?

A Love Affair with the Barbecue

Nothing screams summer like a good old-fashioned barbecue. Warm weather has always meant prime season for firing up those backyard grills, but today, one of our favorite national pastimes — grilling — is quickly becoming a popular year-round activity.

More and more Americans are discovering the flavor-inducing power of an open flame — the perfect excuse to throw everything from hotdog and hamburger tailgate parties to vegetable kebab […]

May 23rd, 2018|Uncategorized|Comments Off on A Love Affair with the Barbecue

Facebook Cover Photos for Business

The first thing someone looks at when they go to your Facebook business page is the nice little visual piece of content sitting at the top of your page known as your cover photo.
The standard cover photo size is 851 pixels wide by 315 pixels tall and takes up almost a quarter of the […]

April 4th, 2018|Uncategorized|Comments Off on Facebook Cover Photos for Business

The Power of Planning Events

When you are a start up business with a list of priorities, planning events isn’t even crossing your mind. Heck, even businesses who have been in the game for a while tend to not even think about it. But you should be.

Planning events can be a powerful tool for your marketing. Think about it. […]

March 28th, 2018|Uncategorized|Comments Off on The Power of Planning Events

Selling vs Marketing

Marketing done right can be an incredible asset to your business’s engagement and income. However, done wrong it can feel like you are just throwing money away into a raging fire. Because business owners have to constantly be whatever their business needs, it can be challenging to master all of the tactics that go […]

March 20th, 2018|Uncategorized|Comments Off on Selling vs Marketing

A Photo Says a Thousand Words

Photography has always been an important part of marketing campaigns. It is the first thing your audience sees that can either drawn them in or turn them away. But unfortunately, many companies have grown accustomed to choosing overused stock images that make their business fade in with their competitors rather than stand out.

Think about […]

March 15th, 2018|Uncategorized|Comments Off on A Photo Says a Thousand Words

Increase Brand Awareness

Every business is fighting to increase brand awareness on a daily basis. With the sea of social media getting clustered with advertisements and the algorithms constantly changing, it is becoming increasingly difficult to get your word out.

But don’t worry, there are still strategies you can utilize to let your voice be heard and have […]

March 1st, 2018|Uncategorized|Comments Off on Increase Brand Awareness